Thursday, September 10, 2009

Chill Out

You’ve gotta hand it to Veuve Clicquot. They always come up with innovative ways to lure you into buying their champagne and thinking that you have bring the bottle along wherever you go. Their latest offerings include the Ice Cube and the Traveller 2. The Ice Cube is created in collaboration with Porsche Design Studio and its press release specifically states that it’s not just an ice bucket. (Although I beg to differ.) The Traveller 2 is for the alchy on the go who can’t live without his champagne for a single moment. The Traveller 2 is a portable holder that is also pitched as a trendy fashion accessory. (Just check out the image of the guy leaning precariously over the ledge of a bridge and yet hanging on to his VC bag!) Can’t wait to be as cutting edge as that guy? Head to the closest Watson’s Wine Cellar near you now. More images after the cut.

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