Monday, July 13, 2009

Not Just a Tree

There's something about Treeson that makes me smile. A vinyl toy from Hong Kong illustrator/ designer Bubi Au Yueng, Treeson is a limited edition toy that has caught the eye of collectors worldwide. Somewhat of a cult sensation underground, Treeson has been sold out and new versions of him have been produced and subsequently sold out. Originally created as a character in a story, Treeson's background story, which reminds us all to be environmentally friendly, is oddly touching. Treeson is a kind creature and brought up by the trees in forest. He was discovered by Ren at the beginning of the story with a stem branching out from his heart. The story is about the friendship of Treeson & Ren and how they face their past.

Since launching several years ago, Treeson has become a character loved by the masses and photos of Treeson hanging out around the world (much like the gnome from Amelie) are posted on this flickr album. See more pics of where Treeson has been after the cut

Treeson Mimobots have sold out with a second Urban Treeson Mimobot developed. Check out his story at

Bubi recently designed a Treeson blind box series that will be released later this summer. I, for one, can't wait to purchase the whole set!
Visit Bubi Au Yeung website here.

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1 comment:

  1. Really a good article.

    Riya Gupta