Friday, October 14, 2011

Lab Rat

I know the header doesn’t make any sense but I’m of the mind frame that I’m a bit like a lab rat at the moment being prodded and tested to reach my limits and since I’m writing about lab by Lane Crawford, that is a tenuous connection that I’m going to use it. Anyway, onto the main point. Lab by Lane Crawford is a new concept that is of a slightly lower price point (all together now.. yay!) and still boasts of Lane Crawford’s signature covetable items. Brands such as Acne, Alice + Olivia, Alexander Wang, Carven, Hanii Y, Helmut Lang, Joseph, Theory, and Theyskens’ Theory. To celebrate this launch, Lane Crawford has collaborated with Creative Director Marcelo Burlon to create an impeccable fashion experience through different forms of art. Check out this video featuring 23 influencers in Milan including models, artists, stylists, art directors and musicians such as Francesca Nicoletti, Giancarlo Grossi, Honey Redmond, Ilaria Norsa, Lea T, Massimo Mezzavilla, Tamu McPherson and himself in the selected fashion brands’ wardrobe from Lane Crawford.

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